Web Survey Bibliography
With the expansion of telecommunication and online technologies for the purpose of survey administration, the issue of measurement validity has come to the fore. The proliferation of automated audio services and computer-based survey techniques has been matched by a corresponding denigration of the quality of traditional phone survey data, most notably as an outcome of falling response rates. This trend, combined with the introduction of screening technologies and answering machines, represents a barrier to the proper execution of survey research. Whereas the question was once, “can technology-assisted surveys achieve the same level of validity as traditional phone surveys?”, the question now becomes, “what are the relative advantages and disadvantages of technology-assisted and phone surveys?” Each has its own challenges and opportunities, and this paper begins to explore these. The present study provides further insight into the validity of telephone and Internet survey data, and explores whether or not the robustness of relationships between variables varies by survey mode. Study data were provided by two surveys, the first of which was conducted in a metropolitan area of the Midwestern US, with interviews of 505 adults using a computer-aided telephone-interviewing (CATI) system. The second was a national survey of 2172 respondents conducted over the Internet by a commercial research firm that sends requests to a diverse set of potential respondents, who logged onto the survey site to participate. Results suggest that weighting in an attempt to achieve parametric matching does seem to increase robustness of relationships and, in this age of poor response rates, this seems to demand an increased use of parametric weightings. Implications of study findings for telematic survey practitioners are discussed.
ScienceDirect (abstract)
Web survey bibliography (4086)
- The Influence of Topic Interest and Interactive Probing on Responses to Open-Ended Questions in Web...; 2009; Holland, J. L., Christian, L. M.
- Automating Market Research in the Field on all actual sold mobile devices; 2009; Düll, K.
- How mobile phones changed the non-response in cross-national telephone surveys; 2009; De Keulenaer, F.
- Using Web 2.0 application Twitter for formative course evaluation: a case study; 2009; Burger, C., Stieger, S.
- "Mobile phone surveys in mixed mode environment: Balancing costs and errors"; 2009; Vehovar, V.
- "The potential of mobile research: Implications for the future, and the role of industry standards"; 2009; Nelson, Li.
- "Mobile technology in research: Trends and perspectives"; 2009; Macer, T.
- Mobile Research success factors: Mode-specific measurement options, usability issues, communications...; 2009; Pferdekämper, T., de Groote, Z., Wilke, A., Metzger, G.
- The Multi-Modal Future of Mobile Research: A Holistic Viewpoint; 2009; Cameron, M. R.
- Doing surveys where it matters - the GPS-age and privacy. How the MR industry can do surveys where the...; 2009; Tjostheim, I., Fritsch, L.
- Mobility, Flexibility and Identity - How the use of mobile questionnaires improves the data quality...; 2009; Hellwig, O., Wirth, T.
- Evaluating two different mobile survey approaches: personal mobile panel research and ad-hoc mobile...; 2009; Friedrich-Freksa, M., Metzger, G.
- Anytime, Anywhere Mobile Interviewing: Comparing Mobile Voice and Web Response Patterns; 2009; Petit, F. C.
- Using mobile phones to measure TV-broadcast quality; 2009; Wieland, J. L., Puggaard, B.
- Using mobile research to get to the heart of branding and marketing effectiveness right now; 2009; Day, D.
- Panel Discussion: Digital Fingerprinting: An Online Quality Solution and Its Implications; 2009; Smith, R., Chadwick, S., Davis, H., Berlin, D. L., Zalis, S.
- A Place for Mobile Communication and Mobile Surveying in Online Research; 2009; Luth, L.
- The Survey “Burden Factor”—How Important is Respondent’s Perception of Survey...; 2009; Drolet, J., Butler, A., Stevens, C.
- The Opportunity for Flash Scales in Online Surveys; 2009; Cape, P. J.
- Beyond ‘Trapping’ the Undesirable Panelist-The Use of Red Herrings to Reduce Satisficing...; 2009; Baker-Prewitt, J., Miller, J.
- Panel Discussion: Industry Sustainability In Light Of Recent Quality Initiatives; 2009; Pearson, C., Shapero, D., Umeh, K., Boen, D.
- Late Responders—Does Their Absence Affect the Findings of Fast Turnaround Surveys, or Not; 2009; Ambrose, D., Ripley, G.
- A Respondent Classification Scheme for Online Sample Methodologies; 2009; Courtright, M.
- Compensation Structure of Panels; 2009; Carlin, C., Billingsley, S.
- The representativeness of the LISS panel ; 2009; Knoef, M., de Vos, K.
- Opportunities, Options and Security Consideration in Data Collection from Internet; 2009; Jaffri, A. H.
- Addressing the Cell Phone-Only Problem: Cell Phone Sampling Versus Address Based Sampling; 2009; W., Daily, G., Shuttles, D. C., Bourquin, C., Yancey, L. T.Link, M. W.
- Differential response rates in postal and Web-based surveys in older respondents; 2009; Bech, M., Kristensen, M. B.
- Mode Differences Between Face-to-Face and Web Surveys: An Experimental Investigation of Data Quality...; 2009; Heerwegh, D.
- Comparing Adolescent Response Bias Between Internet and Telephone Surveys ; 2009; Klein, J. D., Graff Havens, C., Thomas, R. K.
- Optimum survey methods when interviewing employed women; 2009; Dunning, K., LeMasters, G. K.
- Money talks: non-monetary incentive and Internet administration fail to increase response rates to a...; 2009; Recklitis, C. J., Campbell, E. G., Kutner, J. S., Bober, S. L.
- Use of Web and In-Person Survey Modes to Gather Data From Young Adults on Sex and Drug Use; 2009; McMorris, B. J., Petrie, R. S., Catalano, R. F., Fleming, C. B., Haggerty, K. P., Abbott, R. D.
- Introduction to the Special Issue on Web Surveys ; 2009; Witte, J. C.
- Web Survey Methods: Introduction; 2009; Couper, M. P., Miller, P. V.
- Effects of different types of progress indicators on drop-out rates in web surveys; 2009; Matzat, U., Snijders, C., van der Horst, W.
- Coverage- und Nonresponse-Effekte bei Online-Bevölkerungsumfragen ; 2009; Bandilla, W., Kaczmirek, L., Blohm, M., Neubarth, W.
- Using the World-Wide Web to obtain large-scale word norms: 190,212 ratings on a set of 2,654 German...; 2009; Lahl, O., Goeritz, A., Pietrowsky, R., Rosenberg, J.
- Ethical suicide research: A survey of researchers ; 2009; Lakeman, R., Fitzgerald, M.
- Potential for technical errors and subverted allocation can be reduced if certain guidelines are followed...; 2009; Hewitt, C. E., Torgerson, D. J., Berger, V. W.
- Web-based measurement: Effect of completing single or multiple items per webpage; 2009; Thorndike, F. P., Carlbring, P., Smyth, F. L., Magee, J. C., Gonder-Frederick, L., Ost, L. G., Ritterband...
- Developing an Internet-based survey to collect program cost data; 2009; Caffray, C. M., Chatterji, P.
- Online Versus Paper: Format Effects in Tourism Surveys; 2009; Dolnicar, S., Laesser, C., Matus, K.
- Web‐Based Surveys: Not Your Basic Survey Anymore; 2009; Bertot, J. C.
- Smartphones: An Emerging Tool for Social Scientists; 2009; Raento, M., Oulasvirta, A., Eagle, N.
- Designing Scalar Questions for Web Surveys; 2009; Christian, L. M., Parsons, N. L., Dillman, D. A.
- Mobile phone surveys in mixed mode environment; 2009; Vehovar, V.
- Measurement Equivalence of Paper-and-Pencil and Internet Organisational Surveys: A Large Scale Examination...; 2009; de Beuckelaer, A., Lievens, F.
- Response rate and measurement differences in mixed-mode surveys using mail, telephone, interactive voice...; 2009; Dillman, D. A., Phelps, G., Tortora, R. D., Swift, K., Kohrell, J., Berck, J., Messer, B. L.
- Parameter estimation validity and relationship robustness: A comparison of telephone and internet survey...; 2009; Campanella Bracken, C., Jeffres, L. W., Neuendorf, K., Atkin, D.